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Posts Tagged ‘real-time search’

Google Adds Facebook’s Fan Page Updates to Real-Time Search

Posted Sunday, February 28th, 2010

Inside Facebook, February 24th, 2010

Google said it would be adding public updates from Facebook Pages, last December, and now the integration is live within its real-time search updates, the company says, although we’re not seeing anything yet. To be clear, as of now, only information provided by Page owners will appear. So shared links, status updates, multimedia, etc. but not users’ comments on Pages.

It’s not clear what volume of new material is going from Facebook to Google as a result, although Facebook’s self-reported numbers say that 3 million Pages are currently “active.” Out of that number, half are local businesses, 20 million people become Page fans each day, and more than 5.3 billion fans have been created (this means the total number of fans across all Pages, counting each fan separately for each Page). Given the size of Pages, we can assume Google is parsing billions of updates from the feature.

Google has been making a big push to include more information from other sites in its real-time results, with Facebook rivals Twitter and MySpace already appearing, along with many others. However, as Search Engine Land has confirmed, Facebook investor Microsoft is currently getting more for its Bing search engine: publicly available personal status updates from Facebook users. And yet, those don’t appear to be live yet.


Google Launches Real-Time Search

Posted Friday, February 12th, 2010

We knew it was inevitable, and now it’s here: Google has just launched real-time search integrated into search results pages.

Mashable, January 31st

Google real-time search updates as stuff is happening around the Web — for example, live tweets, Yahoo Answers, news articles and Web pages now stream in on the actual result pages for your query. It works on mobile too (at least iPhone and Android for now).

MySpace and Facebook Deals

That’s not all, though. Google’s announced that they’ve inked partnerships with both Facebook() and MySpace() to pull in data in real-time. For Facebook, that means public Facebook Pages, and for MySpace, it means any stream data that is publicly available. This is on top of the partnership that the company announced with Twitter back in October.

Live Within Days

Google says the features aren’t available to everyone yet, but will be within the next few days. However, all users can see it now via a “Hot Topics” feature that’s been added to Google Trends. Click on any trend, then click a “Hot Topic,” and you’ll see the new “Latest Results” area of Google search results. For example, you can currently see real-time updates for the Tiger Woods story.
http://mashable.com/2009/12/07/google-real-time-search/

Staying in Front of the Inevitable

For some time, it’s been clear to us that search has been moving to real-time, but until now, Google was seemingly falling behind Twitter(), and even perhaps Bing() (who inked its own search deals with Twitter and Facebook earlier this year).

Now, with one sweeping stroke, Google has grabbed the lead in the real-time search space, and it appears that Facebook and Twitter have both conceded that they aren’t going to outbuild Google when it comes to search. These are significant strategic decisions for all of those involved that will dictate much of where these companies head in the years to come.


 
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