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Posts Tagged ‘app’

Has Snapchat murdered Facebook?

Posted Friday, October 3rd, 2014

I watched a video yesterday from Casey Neistat who is an awesome YouTube film creator and an avid user of Snapchat

He put this video together yesterday: Snapchat murdered Facebook

It’s a massive thumbs up to Snapchat and makes Facebook look like the old grandpa that just isn’t is as cool as it used to be. I agree it’s not as cool as it was but here’s why I think it will avoid any brutal Goodfella’s type murder from Snapchat

  • The age of the users: it’s clear from Casey’s video that the snapchat generation are very young and in this example mostly girls (that’s likely the result of Jerome’s influence!). It nonetheless demonstrates that whilst Snapchat has an avid following, they’re young and this is backed up by having a 50% smartphone penetration in the US in the age range 18-24 year olds. However, Facebook is still the leading social media app among 18-34 year olds with a smart phone penetration of 75.6%. Yes Snapchat is making ground on Facebook and Facebook needs an injection of the cool factor but despite the threat to its dominance people won’t leave Facebook yet, there’s too many of their friends on it, too much activity, too many groups, messages and pages that they interact with.

 

  • They’re different platforms: once upon a time there was only room for one sherif in town whether it be Friendster, MySpace or Facebook but that’s changed. There’s room for more than one these days as more people have flocked to social networks and are happy to use different apps for different functions. People don’t want or expect one app to do all things, they’ll go to Instagram for filters, Pinterest for nice pictures and vine for short snappy videos. Each serve their purpose and Snapchat whilst fun for pictures and videos won’t offer all the functionality that Facebook does and nor should it and so there’s no immediate reason to delete your Facebook account yet

 

  • Video on mobile: this one’s close to home as I’m in the final stages of developing BeBirbal (Twitter: @bebirbal) and I totally agree that video hasn’t been provided to the public in the best way yet. However, with two-thirds of mobile data expected to be video by 2017 I feel as though there will be an influx of video apps that will try to be the solution. Is Snapchat the answer? It’s great for the time being but something tells me there’ll be an array of options coming soon. And would Snapchat’s stories be enough to leave Facebook, probably not, but it’s where I go for real-time video and then return to Facebook to continue scrolling through my news feed.

These are just my thoughts, you might have a different opinion which I’d love to hear. I’m a massive fan of Casey’s (I watched every video he’d uploaded to YouTube in one sitting when I discovered him and check Snapchat to see his stories) but I just thought I’d add my thought on this video

Have a great day!

 

 


bebirbal coming soon

Posted Friday, July 11th, 2014

be better, BeBirBal

snap.share.beat.

We’re pleased to announce that Olly Whittle is working on an iOS app BeBirBal which is currently in the second phase of developemnt.

We’ll keep you posted on progress but in the meantime take a look at the website

BeBirBal Website

 


Hottest Social Networking Sites of 2013

Posted Friday, April 26th, 2013

As diverse as these platforms are, they are all taking social networking into deeper, more focused directions. But in the shadow of these all-purpose social networks, some truly exciting transformations and specializations are underway. Verdicts and ratings are obviously my opinion and I’d love to hear if and why you disagree

Sharing using sound – For sheer “wow” factor, Chirp may take the prize in 2013. Say you want to instantly share a photo or link with a roomful of people.  There are plenty of options out there, but they all have drawbacks.  Networks like Instagram or Facebook are members-only.  Email requires typing in multiple addresses.  Bluetooth has to be paired device by device.  Chirp, however, is different.  Your phone emits a high-pitched, two-second-long, robotic squeak. Other phones within audio range pick up the sound and instantly download the photo or message.  Chirps can be shared in a boardroom or a crowded bar, broadcast over loudspeakers to reach huge audiences or even embedded in YouTube videos or TV programs.

Verdict: when we tried it out the app ws tempremental and couldn’t always download the message we sent but it definitely has the potential to be a lot of fun
Rating: 3 out of 5 stars

Flayyvr

Bringing order to photosharing – Smartphones have made it ridiculously easy to take photos and video, but gorgeous shots from last week can end up lost deep inside the camera roll. Flayvr may be the most intuitive and aesthetically pleasing of a wave of new social apps bringing law and order to your collection. Photos and videos are automatically organized into eye-catching albums based on date, complete with location and even titles sucked in from your iPhone calendar.  With a tap, you can share the album as a splashy HTML5 webpage via social networks or email. It’s also a great alternative for privately sharing big collections of photos.

Verdict: a much better method of arranging images than Apple’s iphone ‘Photos’. Helpful to have photos in galleries of date and subject and easy to share to social networks
Rating: 4 out of 5 stars

Thumb

Personal crowdsourcing – Say you have no idea what shirt to match with your new jeans.  Snap a photo, upload to Thumb and crowdsource the decision.  Simple questions typically generate hundreds of thumbs up or thumbs down, plus comments, from the network’s very active user base, sometimes within minutes.  Appealing to the twin social impulses of vanity and voyeurism, Thumb generates serious engagement among users (reported to be around four hours a month, second only to Facebook among established networks) and seems poised for growth in 2013.

Verdict: I was expecting to really like Thumb when i first heard about it, but having only used it briefly it has now been removed from my phone. I thought the concept was good but the questions were a bit trivial and whilst I had expected to help people, I felt I was only entertaining their boredom
Rating: 2 out of 5

Chirpify

Buy with one Tweet – Remember how revolutionary it felt when Amazon introduced 1-Click payments for online shopping? Chirpify takes that concept into the social media era.  Sellers offer stuff for sale on Twitter or Instagram (T-shirts, concert tickets, new albums, whatever).  You reply with the word “buy” and it’s yours.  No credit card.  No “proceed to checkout” or “add to cart.”  The entire transaction is conducted through your Twitter account.  Apart from buying and selling, Chirpify can also be used for fundraising, giveaways and – most fascinating of all – peer-to-peer payments.  Need to pay a buddy back for this morning’s coffee?  Just tweet “pay” and the amount to his Twitter handle.  Chirpify is free to use but takes a five-percent cut anytime you get paid.

Verdict: I’ve yet to use chirpify myself but I’ve seen successful examples and it looks a fantastic service. I feel this is really one for the future and don’t think it’ll be long until social-commerce is common practice.
Rating: 5 out of 5 stars

 


Mobile App Market to Surge to $17.5 Billion by 2012

Posted Wednesday, March 17th, 2010

Lithuanian-based GetJar, an independent mobile phone application store with more than 60,000 mobile applications for major mobile platforms such as Android, Symbian and Windows Mobile, commissioned a study that predicts a huge surge in the number of mobile app downloads and the overall size of the mobile app market.

Mashable, 17th March 2010

According to the study, created by Chetan Sharma Consulting, mobile app downloads should jump from 7 billion in 2009 to almost 50 billion in 2012. By this time, the market will be worth 17.5 billion dollars, the study predicts, despite the expected lower price of mobile apps, which should drop from the current average of 2 dollars per app to 1.5 dollars in 2012.

GetJar chief executive Ilja Laurs makes another bold prediction, echoing the one we’ve recently heard from a Google executive. “It is easy to see how mobile apps will eclipse the traditional desktop Internet. It makes perfect sense that mobile devices will kill the desktop,” he said.

He backs this up with more data from the study, citing that 17% of GetJar users spend more time on internet-linked smartphones than they do on desktops.

Be that as it may, the work you do on your desktop is still a lot different than the work you do on your smartphone. The mobile application market definitely has tremendous room to grow, especially with the coming of iPad, which takes the mobile app paradigm and slaps it onto a bigger, tablet device. But let’s wait and see how it performs on the market before we declare desktop dead or irrelevant.


 
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